Issues and Crisis Management

In the digital-led world, we can communicate with each other quickly and easily through different channels. We have access to a lot of different media that work all day and night. If we make a small mistake or have a problem, it can have a big impact on how people see our brand. At Eripol, we know how important it is to have a plan when things go wrong. We help our clients deal with crises by working quickly to make sure things don’t get worse. Our team is trained to handle all kinds of situations, and we use strategic PR to manage crisis.

To manage a crisis effectively, we need to be ready for anything. Our crisis communications team prepares for the worst and looks for ways to turn a crisis into an opportunity. We focus on reducing risks and finding long-term solutions to manage the situation.

Identify potential risks and anticipate potential crises by conducting a risk assessment.

Develop a crisis management plan that outlines roles, responsibilities, and procedures to follow in the event of a crisis.

Establish a crisis management team and identify key stakeholders who need to be involved in the process.


Train and educate the crisis management team on how to handle different types of crises and how to implement the crisis management plan.

Monitor and detect potential crises using tools such as media monitoring and social media listening.

Activate the crisis management plan and initiate the response process as soon as a crisis occurs.

Communicate with stakeholders in a timely and transparent manner to provide accurate information and manage expectations.

Manage the crisis by containing the situation, addressing the root cause of the problem, and mitigating its impact.

Evaluate the response and recovery process, and identify areas for improvement to refine the crisis management plan for future incidents.

Continuously review and update the crisis management plan to ensure it remains relevant and effective.